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Thursday, March 17, 2016

Elop, the controversial ex-CEO of Nokia has a new job with Telstra

Former Microsoft executive, former CEO of Nokia, Microsoft and again, in June 2015, again former head of the Redmond. Stephen Elop is certainly not bored in the last years of his long career, a career that continues, as reported by Re / Code, with the assumption by the Australian mobile operator Telstra which requested the collaboration of Elop to outline the strategy commercial company. A rich career, which, however, for many, will be inextricably linked to the role of CEO of Nokia, Elop assumed by the end of 2010.


Difficult for those who at that time was following the events of the former phone giant does not remember the historic words with which Elop called the state besetting Nokia, a "burning platform" that within a few years would have avoided the risk of "total combustion "thanks to the sale of Microsoft's mobile division. The past can not be changed - whatever the interpretation that is given to it in retrospect - and Elop looks ahead, praised by his new employers, as evidenced by the comments of Andrew Penn, CEO of Telstra:

Stephen immediately add more firepower to our team with his broad and deep technology expertise and innate perception of customer expectations

Stephen Elop will begin to carry out his new duties - Group Executive [of] Technology, Innovation and Strategy - as of 4 April next, working in the US and Australia and doing direct report to the CEO of Telstra. Elop, who returned to Microsoft as a result of the sale of the mobile division of Nokia, had stopped working relationship with the Redmond early summer 2015, as part of a larger reorganization of mobile sales process led by CEO Satya Nadella.

The truth of the years in which Elop has led Nokia will probably never be the light; the accusation to him by a certain part of the employees and the loyal users to the Finnish company's brand was to have knowingly made him lose value to the share price of Nokia to facilitate the acquisition by the Redmond. For others, the epilogue of the mobile division of Nokia was inevitable and Elop has just conducted a process already started, the result of the mistakes of the previous leadership, unable to keep up with competitors and too trusting of monopoly in telephony assumed at the time.

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