Skip to main content

Ryan Reynolds is coming to Disrupt

Ryan Reynolds is America’s sweetheart, despite being both Canadian and somewhat irreverent. The actor, producer, screenwriter and entrepreneur has been nominated for a Golden Globe and Grammy for his work on the Deadpool franchise.

But it wasn’t just his acting that made Deadpool a record-breaking, billion-dollar franchise. Reynolds is one of the world’s greatest when it comes to fast-vertising, which he’s leveraged into his production company and marketing firm Maximum Effort, which ran some of the cheapest, and most impactful marketing for Deadpool from the start.

Maximum Effort is also responsible for some of the best ads of the past few years. It would be hard to forget his campaigns for Aviation Gin (remember how quickly he turned a terrible Peloton ad into an hilarious Aviation Gin ad) or the devilishly funny Match.com spot.

His creative chops are impressive, but come with some clever entrepreneurial grit. Reynolds is an owner of Aviation Gin, which sold for more than $600 million in 2020, and an owner of Mint Mobile, a fast-growing MVNO. Reynolds has brought his marketing expertise to Mint Mobile, too, without becoming the joke.

How Ryan Reynolds and Mint Mobile worked without becoming the joke

Obviously, we’re thrilled to have him join us at Disrupt (Sept 21-23) for a fireside chat to talk about how he leverages both his creativity and his platform in the world of entrepreneurialism, and pick his brain on how startups can use fast-vertising to have a maximum impact on a minimum budget.

We’ll also get a feel for his investment appetite in the world of startups.

Reynolds joins a whole host of amazing speakers at Disrupt, including Canva CEO Melanie Perkins, investor Chamath Palihapitiya, Calendly CEO Tope Awotona, and Slack CEO Stewart Butterfield. Get your ticket now for under $100 for a limited time!



from TechCrunch https://ift.tt/3kBbNnV
via IFTTT
Labels:

Comments

Post a Comment

Popular posts from this blog

The Silent Revolution of On-Device AI: Why the Cloud Is No Longer King

Introduction For years, artificial intelligence has meant one thing: the cloud. Whether you’re asking ChatGPT a question, editing a photo with AI tools, or getting recommendations on Netflix — those decisions happen on distant servers, not your device. But that’s changing. Thanks to major advances in silicon, model compression, and memory architecture, AI is quietly migrating from giant data centres to the palm of your hand. Your phone, your laptop, your smartwatch — all are becoming AI engines in their own right. It’s a shift that redefines not just how AI works, but who controls it, how private it is, and what it can do for you. This article explores the rise of on-device AI — how it works, why it matters, and why the cloud’s days as the centre of the AI universe might be numbered. What Is On-Device AI? On-device AI refers to machine learning models that run locally on your smartphone, tablet, laptop, or edge device — without needing constant access to the cloud. In practi...
1 comment
Read more

Apple’s AI Push: Everything We Know About Apple Intelligence So Far

Apple’s WWDC 2025 confirmed what many suspected: Apple is finally making a serious leap into artificial intelligence. Dubbed “Apple Intelligence,” the suite of AI-powered tools, enhancements, and integrations marks the company’s biggest software evolution in a decade. But unlike competitors racing to plug AI into everything, Apple is taking a slower, more deliberate approach — one rooted in privacy, on-device processing, and ecosystem synergy. If you’re wondering what Apple Intelligence actually is, how it works, and what it means for your iPhone, iPad, or Mac, you’re in the right place. This article breaks it all down.   What Is Apple Intelligence? Let’s get the terminology clear first. Apple Intelligence isn’t a product — it’s a platform. It’s not just a chatbot. It’s a system-wide integration of generative AI, machine learning, and personal context awareness, embedded across Apple’s OS platforms. Think of it as a foundational AI layer stitched into iOS 18, iPadOS 18, and m...
Post a Comment
Read more

Max Q: Anomalous

Hello and welcome back to Max Q! Last week wasn’t the most successful for spaceflight missions. We’ll get into that a bit more below. In this issue: First up, a botched launch from Virgin Orbit… …followed by one from ABL Space Systems News from Rocket Lab, World View and more Virgin Orbit’s botched launch highlights shaky financial future After Virgin Orbit’s launch failure last Monday, during which the mission experienced an  “anomaly” that prevented the rocket from reaching orbit, I went back over the company’s financials — and things aren’t looking good. For Virgin Orbit, this year has likely been completely turned on its head. The company was aiming for three launches this year, but everything will remain grounded until the cause of the anomaly has been identified and resolved. It’s unclear how long that will take, but likely at least three months. Add this delay to Virgin’s dwindling cash reserves and you have a foundation that’s suddenly much shakier than before. ...
Post a Comment
Read more