Skip to main content

A year’s worth of Porsche Taycans are already reserved, mostly by Tesla owners

Porsche’s first all-electric sports car might be the most hotly anticipated vehicle of 2019. Even Tesla owners are hooked.

In a recent interview with CNET, Porsche North America president and CEO Klaus Zellmer said if everyone who has placed a deposit to pre-order the car actually buys it, the Taycan will be sold out in its first year of production.

Who are these early reservation customers? According to Zellmer, more than half have not owned or do not own a Porsche. More specifically, Zellmer said these potential customers are coming from Tesla.

The quote from CNET:

Typically, if we look at our source of business, people coming from other brands, it’s Audi, BMW, or Mercedes. The no. 1 brand now is Tesla. That’s pretty interesting, to see that people that were curious about the Tesla for very good reasons obviously don’t stop being curious.

Zellmer didn’t share any numbers or further details, however. It’s unclear how many deposits have been made or the number of Taycan vehicles Porsche will ultimately produce per year. Porsche previously planned to produce about 20,000 Taycans per year. Porsche CEO Oliver Blume told WirtschaftsWoche in November that demand for the Taycan prompted the automaker to increase production capacity without indicating by how much.

The Taycan is due to launch at the end of 2019.



from TechCrunch https://tcrn.ch/2ThUPeV
via IFTTT

Comments

Popular posts from this blog

Max Q: Psyche(d)

In this issue: SpaceX launches NASA asteroid mission, news from Relativity Space and more. © 2023 TechCrunch. All rights reserved. For personal use only. from TechCrunch https://ift.tt/h6Kjrde via IFTTT

Max Q: Anomalous

Hello and welcome back to Max Q! Last week wasn’t the most successful for spaceflight missions. We’ll get into that a bit more below. In this issue: First up, a botched launch from Virgin Orbit… …followed by one from ABL Space Systems News from Rocket Lab, World View and more Virgin Orbit’s botched launch highlights shaky financial future After Virgin Orbit’s launch failure last Monday, during which the mission experienced an  “anomaly” that prevented the rocket from reaching orbit, I went back over the company’s financials — and things aren’t looking good. For Virgin Orbit, this year has likely been completely turned on its head. The company was aiming for three launches this year, but everything will remain grounded until the cause of the anomaly has been identified and resolved. It’s unclear how long that will take, but likely at least three months. Add this delay to Virgin’s dwindling cash reserves and you have a foundation that’s suddenly much shakier than before. ...

What’s Stripe’s deal?

Welcome to  The Interchange ! If you received this in your inbox, thank you for signing up and your vote of confidence. If you’re reading this as a post on our site, sign up  here  so you can receive it directly in the future. Every week, I’ll take a look at the hottest fintech news of the previous week. This will include everything from funding rounds to trends to an analysis of a particular space to hot takes on a particular company or phenomenon. There’s a lot of fintech news out there and it’s my job to stay on top of it — and make sense of it — so you can stay in the know. —  Mary Ann Stripe eyes exit, reportedly tried raising at a lower valuation The big news in fintech this week revolved around payments giant Stripe . On January 26, my Equity Podcast co-host and overall amazingly talented reporter Natasha Mascarenhas and I teamed up to write about how Stripe had set a 12-month deadline for itself to go public, either through a direct listing or by pursuin...